Blog > Peter Brooksbank


15 Proven E-Commerce CRO Tips to Boost Sales in 2024
Advice and Tips

15 Proven E-Commerce CRO Tips to Boost Sales in 2024

Boost your online store's sales with these 15 proven e-commerce CRO tips. Learn how to optimize website speed, improve user experience, and increase conversion rates in 2024.

Posted by Peter Brooksbank | August 27, 2024
Google Analytics Alternatives - Surviving the end of Universal Analytics
General

Google Analytics Alternatives - Surviving the end of Universal Analytics

Universal Analytics has been sunset. In this post we look at what people are saying about Google Analytics 4, whether using it is even legal and, what alternatives are available

Posted by Peter Brooksbank | July 11, 2023
3 common problems with choosing products for recommenders
Advice and Tips

3 common problems with choosing products for recommenders

Save yourself from these common problems so that your recommenders are ahead of the pack.

Posted by Peter Brooksbank | June 22, 2023
May 2023, Product Update - New Features & Improvements
Product Updates

May 2023, Product Update - New Features & Improvements

May sees the automated rec plan users get access to the user explorer, users on the Plus plan get access to all product attributes in the template editor, plus the usual mix of improvements and bug fixes.

Posted by Peter Brooksbank | June 18, 2023
April 2023, Product Update - New Features & Improvements
Product Updates

April 2023, Product Update - New Features & Improvements

April sees the addition of two highly requested features, plus the usual mix of improvements and bug fixes.

Posted by Peter Brooksbank | May 4, 2023
Avoid the trap: The right way to increase your aov and conversion rate with recommender upsells and cross sells
General

Avoid the trap: The right way to increase your aov and conversion rate with recommender upsells and cross sells

Manual curation of recommenders is a waste of time. It's not scalable. It's not personalized. It's not accurate. It's not data driven. There is a better way.

Posted by Peter Brooksbank | April 26, 2023
Why customizing your Shopify Theme matters
Advice and Tips

Why customizing your Shopify Theme matters

Your Shopify store's theme is the face of your business online, the first impression potential customers will have of your brand. Learn why it's important to get it right.

Posted by Peter Brooksbank | April 13, 2023