Pricing
Choose what you need, sized by your traffic. Every plan is priced by your monthly page views, never by your orders or revenue, so the bigger baskets PureClarity brings in are yours. No set-up fee, no contract, and a busy month costs nothing extra. Try it free on your own store for 14 days.
Engage
From £69/month£690/year$89/month$890/year
For stores that want shoppers to find products faster and add one more item, without changing their product pages.
Personalise · everything
From £149/month£1,490/year$199/month$1,990/year
For stores that want every page and every search to show each shopper the products they are most likely to buy.
| Feature | Engage | Personalise |
|---|---|---|
| Search | ||
| Instant SearchMatching products under your search box as shoppers type, with typo correction, suggested searches, collections and brands | ✓ | ✓ |
| Search promotions and synonymsPut chosen products or a banner first for the searches that matter, and teach it your shoppers’ words | ✓ | ✓ |
| Recommended products in searchProducts picked for each shopper before they type, and beside their results | – | ✓ |
| Messages and checkout | ||
| On-Site MessagesPopups, banners and bars for the right visitor, on the right page, at the right moment | ✓ | ✓ |
| Free-delivery nudgesShow each basket how far it is from free delivery, with in-stock items that close the gap | ✓ | ✓ |
| Checkout UpsellUp to three recommended add-ons as shoppers head to checkout, with a free-delivery progress bar. BigCommerce and Shopify | ✓ | ✓ |
| SegmentsChoose who sees what, from pages viewed, basket value, new or returning and where they came from | ✓ | ✓ |
| Recommendations | ||
| Product recommendationsPicked for each shopper on the home, category, product and basket pages | – | ✓ |
| Your own picksPin, exclude or hand-pick products for a launch, alongside the automatic ones | – | ✓ |
| Personalised banners and contentA different banner or block of content for each segment | – | ✓ |
| In every plan | ||
| Revenue on every placementEach message, search and recommendation reports the orders and revenue it brought in | ✓ | ✓ |
| Expert set-up and tuningHelp from the specialists who design and build PureClarity, in the app or by email | ✓ | ✓ |
Pick the size that fits your monthly page views. A busy month costs nothing extra: you move up a size only if your three-month average stays above it for two months running.
| Page views a month | Engage | Personalise |
|---|---|---|
| Up to 25,000 | £69/month£690/year$89/month$890/year | £149/month£1,490/year$199/month$1,990/year |
| Up to 100,000 | £99/month£990/year$129/month$1,290/year | £349/month£3,490/year$469/month$4,690/year |
| Up to 250,000 | £179/month£1,790/year$239/month$2,390/year | £649/month£6,490/year$869/month$8,690/year |
| Up to 500,000 | £299/month£2,990/year$399/month$3,990/year | £1,149/month£11,490/year$1,549/month$15,490/year |
| Up to 1,000,000 | £449/month£4,490/year$599/month$5,990/year | £1,899/month£18,990/year$2,549/month$25,490/year |
| Over 1,000,000 | Talk to us for a price that fits your traffic | |
Prices exclude VAT, which is added for UK businesses. Shopify stores are billed monthly in US dollars through Shopify.
Everything in the plan you choose, on your own store, for 14 days. You don't pay anything during the trial. On BigCommerce, Magento and bespoke stores you only add a card when you pick a plan; on Shopify you approve the charge in Shopify, and it starts when the trial ends.
Shopify, BigCommerce, Magento 2 and Adobe Commerce, and bespoke or other platforms through our JavaScript snippet and product feed. The docs cover each one.
Every page a shopper loads on your store, with bots and filtered traffic removed. A busy month costs nothing extra: you move up one size only if your three-month average stays above your size for two months running, or if one month is more than three times your size. You’re told before the price changes, and Shopify stores approve it first.
Yes, in both plans. Recommended products inside the search panel come with Personalise. See how Instant Search works.
Not on Shopify, BigCommerce or Magento 2: install the app or extension and your catalogue syncs by itself. Bespoke stores add our script and a product feed, which the docs walk through, and we help.
No. Plans are monthly, there’s no set-up fee, and you can cancel any time. Annual billing costs ten months’ price for twelve. Engage starts at £69 and Personalise at £149 a month.
Yes. Recommendations and messages work from what each visitor does on your store in that visit and the ones before, signed in or not. Signed-in customers also get recommendations from what they have bought.
Built-in related products are usually set by hand or by category, and built-in search shows the same results to everyone. PureClarity picks products from what shoppers actually view and buy together, puts in-stock products first, and reports the revenue each search and placement brings in. It also adds messages, Checkout Upsell and segments that platforms don't have.
We will. Set-up and tuning help is included in every plan, from the specialists who design and build PureClarity. Ask in the app or email support@pureclarity.com. If you would rather see it first, book a 30-minute demo.
See it working on a live store: open the demo store (password pureclarity)
What the fee buys
Engweld, November 2025 to October 2026, from PureClarity’s reporting. How Engweld does it
11×its PureClarity fee, in revenue from recommended products
7.3%of online orders include a recommended product
4.4%of all online revenue comes from recommendations
