Avoid the trap: The right way to increase your aov and conversion rate with recommender upsells and cross sells
Manual curation of recommenders is a waste of time. It's not scalable. It's not personalized. It's not accurate. It's not data driven. There is a better way.
Why customizing your Shopify Theme matters
Your Shopify store's theme is the face of your business online, the first impression potential customers will have of your brand. Learn why it's important to get it right.
Dynamic content, CLS and page rankings
Showing personalised content can cause the content on a site to shift. This CLS can affect your search engine page rankings. Learn how PureClarity can help your site avoid this problem.
Cheap near real time analytics using DynamoDB and Redis
An overview of how PureClarity uses AWS DynamoDB and Redis to lower costs and achieve near real-time analytics
How PureClarity uses DynamoDB
First in a series of posts on how PureClarity utilises AWS AmazonDB for data storage
Handling recommendations for new products
Learn how platforms like PiureClarity show product recommendations for new products on your store
Cookies and the changing privacy landscape
Changing browser cookie policies is impacting how you market to your customers. Learn how personalised content is still possible.
Colour psychology
Colour affects how people feel and respond. Learn 3 tips about how colour saturation can affect your sales.
Psychology of discounting
3 concrete tips you can use to maximise the impact of product discounts
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